Square Co-founder Jim McKelvey and Tech Guru Katie Linendoll Named Keynote Speakers for GS1 Connect 2017
Business and Technology Visionaries to Headline Information Standards Organization’s Annual Conference


LAWRENCEVILLE, N.J. (February 8, 2017) – Square co-founder, Jim McKelvey and TODAY Show technology contributor, Katie Linendoll will address attendees at the annual GS1 Connect® 2017 conference and exhibit June 20-22, 2017 at The Cosmopolitan of Las Vegas, Nevada. The theme of the conference hosted by GS1 US®, “Collaborating for Business Excellence,” reflects the role of GS1 Standards in bringing industry communities together to drive business process innovation.

During the keynote address on Wednesday, June 21, Mr. McKelvey, an inventor, entrepreneur and author best known for co-creating the revolutionary payments company, Square, will share his Silicon Valley approach to problem-solving, innovation and a concept he calls “unlearning.” Attendees will understand how success in business today means relinquishing old rules and behaviors and how learning agility can drive success in an uncertain, unpredictable and constantly evolving business environment.

Ms. Linendoll, a technology guru who regularly lends her expertise to a variety of platforms, including the TODAY Show, CNN, Fox News, HLN and Popular Science, will share her thoughts on becoming “future proof” during the closing keynote on Thursday, June 22. This includes applying the latest technological breakthroughs to advance innovation, the role of data as a foundation for business growth, and how industry leaders must embrace the host of opportunities that come with evolving technology.

“Forward-thinking organizations understand that to remain competitive amid constant disruption, business innovation is critical. We hope that attendees will be inspired by Jim and Katie’s keynote talks, and gain thought-provoking insights about technological advances impacting their businesses and new approaches that promote growth,” said Bob Carpenter, president and CEO of GS1 US.

In addition to the keynote speakers, experts from the healthcare, retail, foodservice and grocery industries will examine other emerging trends and solutions during a host of educational sessions and exhibits at GS1 Connect 2017. Each year, GS1 Connect is attended by more than 1,300 industry professionals seeking to learn about the application of GS1 Standards to address today’s most pressing business challenges. The conference and exhibit is geared toward executives, directors, and managers in customer service/relations, electronic data interchange (EDI), finance, information technology (IT), e-commerce, marketing, materials handling, operations, packaging, quality/safety/compliance, supply chain management, and transportation/logistics.

In addition to five main conference tracks, GS1 Connect features GS1 US University certificate courses and workshops for those looking to build their foundational knowledge of GS1 Standards and maximize the conference program. The conference will also feature “How to Do Business With” sessions hosted by major brands and retailers, as well as the popular Trading Partner Roundtables, the “Standardsville” exhibit area, Tech Track, and other various networking opportunities. To learn more about GS1 Connect 2017, visit www.gs1us.org/conference.

About GS1 US®
GS1 US, a member of GS1®, is an information standards organization that brings industry communities together to solve supply chain problems through the adoption and implementation of GS1 Standards. More than 300,000 businesses in 25 industries rely on GS1 US for trading-partner collaboration and for maximizing the cost effectiveness, speed, visibility, security and sustainability of their business processes. They achieve these benefits through solutions based on GS1 global unique numbering and identification systems, barcodes, Electronic Product Code (EPC®)-based Radio Frequency Identification (RFID), data synchronization, and electronic information exchange. GS1 US also manages the United Nations Standard Products and Services Code® (UNSPSC®). www.gs1us.org